Instagram粉絲 大单不仅仅来自运气--亲身经历

在 初的客户拜访中只安排了上午会面两位采购人员，下午面谈两位技术部门人员。时间很快过去，同行共两人飞抵国外等待与客户见面。上午与采购的见面比较顺利，相互了解，毕竟具体的产品细节要求还得经过技术部门的认可。下午时间到了，出乎意料，下午的安排由原来的普通见面交流，变成了公司推介会，由原来的预定见面2-3人，突然增加到12人。由于本人外贸行业仅1年时间，此次形式的会面尚属 。在此情况下 我们必须选择采用ppt的形式，但之前并未准备相关针对性的ppt工作，顿时有些不知所措，只好迎着头皮将公司的产品介绍册子，即一些其它公司信息应付一下。这些不是问题，问题是在毫无准备的情况下全程用英文介绍，事后确实有些后怕。不过，过程中很快让自己冷静下来，既然没有准备合适的材料，那就应该多注重互动交流，多让气氛融洽。其实，从事外贸的人大概都有这种问题，不管你英文水平多好，在没有任何准备的情况下，都很难进行有效的交流。

In the initial customer visit, only two purchasers were arranged to meet in the morning and two technicians in the afternoon. Time passed quickly, and two colleagues flew abroad to wait for meeting with customers. The meeting with the purchaser in the morning was quite smooth and mutual understanding. After all, the specific product details have to be approved by the technical department. In the afternoon, unexpectedly, the arrangement of the afternoon changed from the original ordinary meeting and exchange to the company promotion meeting, from 2-3 people to 12 people. As I have been in the foreign trade industry for only one year, this meeting is the first time. In this case, we have to choose the form of PPT, but we didn't prepare relevant targeted ppt work before. We were at a loss and had to deal with the company's product introduction booklet, that is, some other company information. These are not problems. The problem is to introduce the whole process in English without preparation. I'm really afraid afterwards. However, we should calm down quickly in the process. Since we have not prepared appropriate materials, we should pay more attention to interactive communication and harmonious atmosphere. In fact, people engaged in foreign trade probably have this problem. No matter how good your English is, it is difficult to communicate effectively without any preparation.

同时，在这个过程中，我深深意识到平时的积累起到了很大的作用。此外，我们必须做好充分的准备和全面的考虑。所谓不打无准备仗，只有机会来了才能抓住。没有优势的硬件和软件只能依靠业务沟通过程的专业性来提高客户对企业的信任度，这也是国内很多企业应该提高的地方。

对比国内国外的情况，其实大不同，国内一般大的项目都是公司上层领导一句话，或者参与的人员比较多；但国外的采购权限比较大，很多情况都能简化流程，没有国内那种繁文缛节。希望以此鼓励我们外贸勇敢的走出去，敢想敢干，不要瞻前顾后，不然机会永远都抓不住。

Compared with the situation at home and abroad, in fact, it is very different. Generally, large projects in China are the words of the company's top leaders, or there are many people involved; However, the procurement authority in foreign countries is relatively large. In many cases, the process can be simplified without the kind of red tape in China. We hope to encourage our foreign trade to go out bravely, dare to think and do, and don't look forward and backward, otherwise we will never seize the opportunity.